Recently the Govt. started a new cycling safety campaign called Let’s Look Out for Each Other.  It features tips for drivers and for cyclists to try and help people see the other side of the argument and hopefully instil a bit of empathy in both parties. It doesn’t seem like anything brand new. There’s been little flyers around for a good few years now that have advice on one side for cyclists and the other side for drivers, which I quite like as it bring both sides together. As a cyclist in London I see enough dodgy driving and cycling to know people need all the help they can get.

It also uses this incredibly creepy picture.

The North Race made a good blog post about it, more than I can be bothered to write anyway.

It’s come out at the same time as a campaign in New York called Look! For Cyclists. Except the New York one focuses more on people getting out of cars into the road. I guess that isn’t really a problem in London because the roads are too narrow. Open a car door into the road and it’s likely to get knocked off by a bus.

You know what’s next.


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